NATURSPIRED® PODCAST BY CRIS HERRERA
SUSTAINABLE FASHION
The Naturspired® Podcast is driven by a passion to educate and inspire individuals, industry professionals and fashion brands alike to rethink what fashion is supposed to mean and how we connect with it as a society. It’s built to help you learn, engage and act with curiosity. Episodes come out monthly and show notes can be found here! You can listen on Spotify, Apple Podcasts, Audible, Amazon Music or wherever you get your daily dose of tunes.

✼ Season 2 ✼ EP.31/ Fibers Fashioned From Nature P1: Mycellium + Lotus
This is part one of Fibers Fashioned From Nature. Today we’ll be covering Mycellium and the Lotus Flower. While all of these materials come from nature, the way in which they arrive at the place of fashion are varied, some get there with the help of modern techology and science, while others require percise craftmenship that has been passed on through generations. So buckle up, and let’s dive into the world of Fibers Fashioned From Nature.

EP.30 / The Pros and Cons of Secondhand Fashion: With The Vintage Seeker
We're joined by Kristina Urquhart from the Vintage Seeker to discuss the pros and cons of the secondhand fashion market and how it can not only repurpose current fashion waste, but be an igniting force of innovation for the fashion industry. Listen to The Pros and Cons of Secondhand Fashion with The Vintage Seaker on Spotify and Apple Podcasts!

EP.29/ What The Fashion Education System Is Gravely Lacking
Learn about core issues in the fashion education system that are hindering industry progress, fashion sustainability and innovation. We also cover unsustainable teaching practices, outdated teaching methods, over-packed curriculums and more. We also discuss solutions that could revolutionize the way fashion is taught and consequently produced in a way that nurtures innovation and sustainability.

EP.28/ The Power of Positivity In Creating Systemic Change
Learn about the power of positivity in creating systematic change in the fashion industry. In this episode we talk about how to address the issues in fashion by inspiring action from a place of positivity, excitement and joy, and discover how we might create a fashion industry that thrives on change.

EP.27/ Fighting Against Greenwashing In Fashion: With The Changing Markets Foundation
This episode covers some of the important work the Changing Markets Foundation has been doing with their latest campaign: greenwash.com. We talk about the need for legislative action and brand accountability in fashion, as well as ways you can get involved in leading this change. We also discuss major industry developments, lawsuit and discuss how campaigning is connected to legal accountability.

EP.25/ What Is Neuromarketing And How Does It Affect Our Fashion Purchases?
In this episode, we expand on what neuromarketing/consumer neuroscience is and how it connects to fashion. We also point out why it's an important tool for shifting the fashion industry from the inside out.

EP.23/ What the SHEIN Stats Say About Fast Fashion
SHEIN is the worst contributor to fast fashion, trumping their other fast fashion rivals in mass by launching over 9000 new products every day producing over 30 B-BILLION dollars a year in disposable clothes. With all this said, doesn't it make you think - how is this possible? And what do these statistics say about fast fashion and the way we're moving as an industry? What's going on and how is this even legal? Well, let's dive in and find out.

EP.21/ 4 Transparency Practices That Could Change Fashion
Today we're highlighting 4 practices that fashion brands and innovators have created and implemented in their businesses to improve transparency, and traceability and build successful fashion businesses with sustainability at the focus. Let’s dig in!

EP.12/ Why Sustainable Materials Won't Save Fashion
Sustainable materials can’t solely save fashion. We need a collective shift to make real change. This episode addresses how mass-producing better materials won’t in itself save fashion and discusses what would have a lasting impact.

EP.11/ The Impact of Mass Production With Amy Rafferty
This week we are joined by Amy Rafferty for an engaging conversation about mass production, supply chain overload and what happens to clothes after they're discarded by corporate fashion brands.
Amy is an incredible environmentalist, feminist and the owner of The Velvet Underground, which is a secondhand vintage store based in Whistler BC with the mission to promote self-expression and educate their audience on the truth behind fast fashion and secondhand sustainability.
![EP.10/ [Mini Series: Self Fridays] Do Something That Gives You Butterflies](https://images.squarespace-cdn.com/content/v1/61b7d8c0f6b0e839a08bbe68/1640742945570-0LX9K0NAEH3MZ3KE2D2R/image-asset.jpeg)
EP.10/ [Mini Series: Self Fridays] Do Something That Gives You Butterflies

EP.09/ What Would It Take To Make Fashion Fully Sustainable?
This is a question that has been asked time and time again and answers continue to come out vague and leave out very important parts of production. In this episode, I’m diving deep into the full process of making a truly sustainable item from production, preferred materials and material certifications.

EP.08/ Is Sustainability Losing Its Meaning?
With the lack of accountability, policy formation and business structures that clearly and effectively regulate what sustainability means and what standards need to be met to call something sustainabl, we’re noticing this essential word to effect change, is becoming stale and losing it’s real meaning.

EP.07/ 5 Ways To Differentiate Your Fashion Brand
In this episode, we expand on five ways to differentiate your fashion brand from the rest. With the recent influx of emerging sustainable brands, it's becoming even more important to know how to really stand out and make your mark in the industry. We discuss key points from community involvement, showing the process, innovative investment and more.

EP.06/ The Link Between Sustainability And Business Performance
In this article, we'll explore the link between sustainability and business performance and expand on statistics, research and real-life examples where companies that prioritize profits with purpose have built successful and maintainable models that outperformed their competition. We’ll discuss the connection between the real issues in the fashion industry that typically take an activist lens, and explain how acting on these issues is not only “a good thing to do” but is also essential for the future success of the industry and our individual businesses.

EP.05/ Essential Steps To Build A Strong Sustainable Brand
In this episode, you will learn key elements of how to build a sustainable fashion brand and create a roadmap that sets you up for success.

EP.02/ Brand Impact & Responsibility In The Fashion Industry
Today we're talking about brand impact and responsibility in the fashion industry and exploring how interconnected brands are with consumer purchasing decisions, how they impact the supply chain and what can be done to improve the industry from a government/policy level, brand level and consumer level.

EP.01/ Important Greenwashing Signs To Avoid
This article provides examples of what greenwashing looks like and how to avoid it. After this read, you will understand the true difference between actionable change and altering how a brand “looks and feels” to increase the likelihood of a purchase, with no actual substance.